Speech Analysis Essay Example For Students

Speech Analysis Essay My artwork represents two time periods: the romantic period and metaphysical period. One of the most influential poets of the romantic period was William Wordsworth and an example of one his poems is I wandered lonely as a cloud. I chose to represent the themes and techniques of the romantic period in a number of ways. The first theme was poetic spontaneity and freedom from rules of composition. Wordsworths poem reflected this by the colloquial language used and the unusual subject. My artwork represents this by displaying all my pictures on a corkboard: the casual positioning and freedom from confines reflects the freedom that he had. The next theme is of personal experience and subjective emotions. Wordsworth poem is really a recollection and I represent this by putting in a snapshot of a solitary cloud: the snapshot represents a moment in time for him. A technique that he uses is a simile: he compares himself to a lonely cloud. Again my snapshot of a cloud represents his feelings of isolation, drifting along. We will write a custom essay on Speech Analysis specifically for you for only $16.38 $13.9/page Order now Wordsworth glorified everyday situations from common life when he spoke about the humble daffodil giving him such delight. I represented this by Nature was an influential theme for many of the metaphysical poets. The white lace on the edges represents the clouds. The Romantic poets distinctive concepts, plots, forms, and imagery were shaped by the great event that was taking place during their time. This great event was of course the French revolution. I represented it in my artwork with a modified painting. In this painting, a woman bearing a French flag is shown leading her people through battle

Down These Mean Streets essays

Down These Mean Streets essays Down These Mean Streets, an autobiography by Piri Thomas is about a boys journey to manhood on the mean streets of New Yorks Spanish Harlem. While growing up in Harlem, Piri adopted an attitude, which was both hot-tempered and violent. In the end, this personality flaw almost cost him everything, including his life. Whenever Piri faced a problem, he would become angry and resort to viloence. There are many instances where he does this, one in particular is when he is a young teenager and is going to school. The teacher wouldnt let him go to the bathroom and when she grabbed his shirt to stop him from walking out of her class, his shirt ripped. Realizing that she had ripped his shirt he turned around and not thinking of her as a woman, but as something that had to be hit, he punched her in the face. His quick-temper caused him to hit a woman, which shows that he isnt one to think things out and then act in a peaceful manner. Another example of Piris anger happened when he got into an argument with his girlfriend. After a party he walked her home and they got into a verbal fight. When the tensions rose and he couldnt control his anger anymore, he sent his fist through a window which wound him up in the hospital. The most signifficant example of Piris aggression was when he was twenty-two . He and two other people were robbing a nightclub. Piri was guarding the door when a cop from inside pulled his gun and shot him, not thinking of consequences, Piri returned fire. He had shot and almost killed the police officer, earning him a five to fifteen year prison sentence. Eventhough it was Piris personality flaw, it affected many if not all of the people around him. When he chose to solve his problems through violence, it affected the people that he fought, and it affected his family and friends when they had to witness it and then lose him to jail for six years. ...

How to Make a C-Clamp Essay Example | Topics and Well Written Essays - 1750 words

How to Make a C-Clamp - Essay Example This improved and more efficient device is there since it is able to handle the operations required efficiently. Progress To date, we have identified the points of the c clamp that need improvement to ensure that the device is more effective and meets the needs put upon it with minimal change on the structure of the tool at an affordable rate. Some technical upheavals encountered in the restructuring of the parts as the bore made on the head and the efficient threading which are cumbersome to effect. However, the improvement made the device meet the required standards of the quality products. Additional Work There are two sets of tasks for completion in the coming weeks to ensure the perfection of the device quality. We will ensure that the product is a creation of a model tool that meets the need of the current competitive market and the demanding job descriptions. Expected Results Out of the project, we expect a result of an effective product. The assembly of the device will ensure a better screw head and a more efficient clamping plate. A C- clamp is a clamping device that is used for the holding of materials either wood or metal and in some instances the holding or clamping of materials of plastics or glasswares. It has a shape like the letter C, however, or a G clamp; because when the screw is added, it looks similar to the uppercase letter G. The clamp is made of

Dress is a marker of national identity; discuss in relation to Coursework

Dress is a marker of national identity; discuss in relation to specific dress codes and their contexts, such as the veil and its history - Coursework Example A classification of these dress codes is usually created for wavering levels of reserve and at times the time of day. Such instances include the traditional Western culture of dressing where different gender’s dress styles portrayed the type of work and even status. In real instances, the type of dress is either followed naturally or influenced by peer pressure. This is to why people within a specific nation or society wear the same clothing in the same condition. In this analysis, this paper will concentrate on specific dress codes and the reasons they are still makers of national identity. The veil is a very old type of dressing that was mostly associated with the Islamic society. It, however, originates from the ancient European society. This included Greeks, Romans, Hittites and Persians. In addition, the Assyrian culture also wore this type of dressing. Looking at the Assyrian beliefs of the veil, it was associated with class and also gender inferences. The first recorded time it was used was with the Assyrian women back in the 13th century.2 During this period, an Assyrian veil was meant to bring class distinction and in fact the Assyrian law prohibited farmhand women and even prostitutes from putting it on. The women who went against this particular law of wearing the veil were heavily punished. In the Persia community, those women who went to public meetings were supposedly required to wear the veil. The wealthy and high class Persians used it to hide their ladies from the public eye. In a matter of years of spread, the veil then spread throughout Middle East, amidst the Persian downfall. During the colonial regime in northern Africa, women wore veils by force as a sign of their opposition against the French, who wanted them to remove them and copy the French customs and laws. This, as a result, became a

An Analysis of Christianity Through the Lens of Toulmins Method of Essay

An Analysis of Christianity Through the Lens of Toulmins Method of Argumentation - Essay Example In regards to the claim, it is the stance of this brief essay that at its very core, Christianity places a high emphasis on that stewardship should necessarily define the way in which the Christian interacts with the world around him. Although Christianity in and of itself places the primary motivators upon the need to live as Christ, the writings of Paul and others indicate that a primal focus with respect to resources and their utilization must be adhered to in order to better exhibit a Christ-centered relationship. As will be expanded upon in greater depth within this analysis, this fundamental concept of stewardship with regards to the way the Christian should interact with the material world traces its understanding not only to the life and example of Christ or the writings of Paul but back to the very beginnings of humanity with the creation and instruction given to Adam and Eve (Bookless 39). In keeping with Toulmin’s model, the ground is the second part of the argument which must be developed upon and considered. As such, the ground supports that stewardship, although a New Testament Doctrine is also exhibited elsewhere under different names throughout the Bible. One of these is of course indicated during the creation story as God charges Adam to look over the creation and tend to it (Grizzle 233). Obviously, man and woman were created above the animals and were given dominion over them; however, this dominion, as exhibited in the Old Testament book of Genesis, did not indicate that humanity could exploit the resources given to him for no other benefit than his own self gratification. Rather, man was given dominion over the animal kingdom (and by extension the environment) as a means to use his God-given talent and superior intellect to seek to further the needs of these animals. By extension, the animal kingdom was given to man originally as a special charge; one in which mirrored the charge that God had with mankind – a unique relationsh ip whereby the creator uniquely loved and cared for his creation. In this way, the ground for the argument is made even stronger that God attempted to engage mankind with the seriousness of stewardship through giving him charge of the lesser creatures that God had created. Similarly, Toulmin’s argumentative logic continues on to the issue of the warrant. In this stage of argumentation, Toulmin would have the reader link the preceding claim and ground to a verifiable connection that leads to a verifiable end. In this way, the author of this analysis has thus far laid out the fact that stewardship in the New Testament lays a fundamental framework through which the Christian is charged with integrating with and watching over the material resources he/she is responsible for in this life. Accordingly, the ground went on to give

Campbells Food Industry Competition

Campbells Food Industry Competition The rivalry among companies in the food processing industry is high and intense. These food processing companies are competing on price, quality, taste, health factors, product innovation, and product benefits (The Food Processing Industry 2006). Campbells major rivals are General Millis Progresso, Heinz and Kraft Foods. As a multinational food processing company, Campbells faces an extremely competitive market in internationally, nationally and locally due to the similarities between each soup producer and wider selection of products provided by other food processing company. (Ellison, Sarah 2003) On the other hand, various types of generic soup brands in the existing market which offer products in lower price have raised the competitive pressure. However, the Campbells high quality of soup products and the ability to keep low production costs weaken the rivalry of the generic soup brands. For instance, Campbells price their soup products only 20 to 25% higher than generic brands while maintaining a level high quality. Campbells would have to continue developing superior healthy food to distinguish itself from Progresso and smaller soup maker companies. 3.1.2 Threat of New Entrants The threat of entry depends on the presence of entry barriers and the presence of new entrants to a food processing industry typically bring to it new capacity and the want to gain market share. (Wheelen Hunger J.D 2007) Campbells major rival- Kraft foods and General Mills, create high entry barriers in food processing industry through their high levels of advertising and promotion. Besides, the intense competition in the food processing industry makes it hard to access in the market. Smaller food processing companies often have difficulty obtaining supermarket shelf space for their products as large retailers charge for space on their shelves and give priority to the established companies who can pay for the advertising needed to generate high customer demand. According to Ghemawat Collis (2001), the economy is a major factor as if the company wants to be a part in this food processing industry it must be able to face high costs for strong competition. Moreover, the slow market growth rate for the food processing industry causes acquisition between companies, resulted the barriers to entry are high with so many food processing companies and little to zero capacity remaining for any more companies. 3.1.3-The Threat of Substitutes Products The rivalry from firms of other industries which offer substitute products is intense as they are producing, supplying and serving the same food products that the food processing companies are. For example, Dunkin Donuts is in the foodservice industry and Campbell Soup Company is in the food processing industry, yet Dunkin Donuts serves soup and Campbell Soup sells soup. Consumers can still go to Dunkin Donuts and acquire the similar soups that Campbell sells. (Wall Street Journal 2003) 3.1.4- Bargaining power of buyers Consumers affect the food processing industry through their ability to force down prices, bargain for higher products quality and services, and play competitors against each other. The bargaining power of buyers is high as there are huge tendency of new entrance with new and variety of products. Besides, consumers prefer choosing products which offer lower prices. For example, Campbells soup products price is relatively 20 to 25% higher than generic brands in grocery stores, hence some consumers would choose generic brand products in the market rather than Campbells. Besides, the profitability obtained by the company is also determined by consumers. Food processing companies would be forced to lower prices if consumers think that the prices are too expensive as consumers tend to stop buying their products or switch to supplements. 3.1.5- Bargaining power of suppliers Suppliers can affect the food processing industry through their ability to raise prices or reduce the quality of purchased goods and services. In case quality products the suppliers face an important factor. Due to the inflation the overall price of materials has been significantly increased. Campbell has always purchased high quality ingredients produced from local farmers. In 2006, Campbell launched Campbells Supplier Diversity Program to grow its diverse supplier base and to ensure that the supplier base better reflects the markets served. In 2007 the Campbells goal to spend with diverse suppliers was $121 million, but the actual spend with diverse suppliers was $129 million. (Campbells CSR 2008) So for Campbells, there is a 3.2.0- Swot Analysis A swot analysis allows the Campbell Soup Company to determine the extent of the strategic fit between its capabilities and the needs of its external environment. According to Henry(2008), the company can seek to match its strengths and weaknesses to the opportunities and treats it faces in current competitive food processing industry. The Campbells products portfolio includes soups, sauces, biscuits and chocolates and has a strong research function with high capabilities in new products development. 3.2.1-Internal Analysis-Strengths Innovative Campbell has always applied the spirit of innovation in every aspect of its business. At Campbells manufacturing plants in Napoleon, Ohio, and Paris, Texas, an innovative method called overland flow is used to treat wastewater. In terms of products introduction, the company has been consistently quick to come up with new products in the market. For example, the first portable soup product, Soup at Hand, the new microwaveable products such as Chunky and Select. Besides, Campbell frequent updates the products appearance with more contemporary design and new photography. Its popular gravity fed shelving system have been installed at 24,000 retailers nationally and credited for rejuvenating the soup aisle, expanding the category and vastly improving the shopping experience. Campbell is innovative to gauge consumer satisfaction and expectation. (Campbells Corporate Social Responsibility Report 2008) 3.2.2-Weaknesses Declining Market Share The Campbells market share in soup drop from 60% in 2007 to 49% as of October 2009. This is due to more and more private labels continue to enter the market by providing quality products in lower price. Some consumers have switched to try private labels and resulted private labels have gained 11%of the market share. On the other hand, Campbell has also faced stiff competition from brands such as General Mills Progresso and Nestle. (Campbell Soup Co Form 10-Q Quartery Report 2010) 3.2.3-External Analysis-Opportunities Demand for Wellness Products In recent years, the trend towards being more health-conscious has arisen from two main consumer groups. The younger generations currently focus more on low calorie content and on the go meals. For the more mature age group, their diets require health-consciousness in terms of limiting their sodium intake due to increased risk of ailments. Campbells Soups core product categories, notably soup and bakery products, are widely perceived as healthy and are compatible with the further development of health-oriented products, such as the existing and expanding line of Select Harvest and Healthy Request soups. In conjunction with the product improvement, Campbell has announced to expand its industry-leading sodium reduction program and to reduce the sodium content in 23 of its condensed soups by up to 45 percent in fiscal 2011.(Campbell Growth Plans for U.S 2010) 3.2.4-Threats Intense Competition Campbells main profitable core soup category has been facing intense competition and also been losing market share to its strong competitors, particularly General Mills Progresso and private label brands produced by companies such as Wal-Mart. Moreover, Campbells other segments have not produced consistent profits. According to Wolpert (2002), shifting consumer habits and preferences indicate the need to constantly innovate their products and minimize costs, in order to retain loyal consumers and keep up with the fast-changing consumer environment Extensive Laws The company is governed by a multitude of local and international laws and regulations with regards to food safety and environmental standards. For instance, in accordance with the Federal Food, Drug and Cosmetic Act, Campbells food products must be inspected before they can be marketed. The company faces the risk of fines, injunctions, recalls or asset seizures, and criminal sanctions if it violates these laws and regulations. ( Campbells CSR 2008) 3.3.0- Benchmarking Campbell understands the importance of using benchmarking to evaluate performance. Hence, the company analyzed few top companies which mainly involved in food and beverage processing manufacturing company in a few aspects such as sustainability, supply chain, consumers, community and workplace. Moreover, Campbell have also highlighted the primary ways that companies are implementing their goals as well as select initiatives and key past achievements. In terms of community, Campbells have chosen to focus on nutritional and environmental programs by partnering with nonprofit organizations, universities and Think Tanks to conduct RD for new products. Besides, it also partnered with environmental experts to develop innovative solutions to protect the environment. For instance, Nestle has been launching malnutrition and obesity programs targeting children and adolescents of lower-income families while General Mills has been contributing 5% of pretax profits to charitable causes. The Campbells benchmarked the best practices by promoting nutritional and hunger elimination programs. Besides, Campbells also promote micronutrient products to attend lower income families and develop environmental initiatives. (Campbells Annual Report 2009) In terms of workplace related programs, Nestle, Coca Cola, Pepsi.co, General Mills, have done excellent job. For instance, Pepsi CO has been providing job opportunities for people with disabilities while General Mills, the company has reduced lost-time injury rate by 25% over five years. Hence, Campbell benchmarked and developed workplace programs by focusing four key areas: Ensuring diversity of the workforce thereby bringing a broad range of talents and perspectives to the business Helping employees achieve both personal and professional development Ensuring the health and safety of employees both at home and at work Ensuring that employees have a fair work environment Campbells strived for an injury-free workplace through a strong health and safety program supported by high employee engagement. They train their employees to conduct their activities in a safe and environmentally responsible manner. (Campbells CSR 2008) 4.0 Strategy Formulation For Campbells to achieve sustainable competitive advantage in food processing industry, strategy formulation which derived from the objective and mission is undertaken. Porter (1980) argues that competitive strategy is about developing a defendable position in an industry which enables a firm to deal with the five competitive forces and thus generate a superior return on investment for the film. 4.1 Business Level Strategy-Differentiation To achieve superior value that is recognized by the consumer, Campbells needs to provide unique and superior value to the customers in terms of its products quality and value added up services. It is appropriate to relate differentiation strategy to the Campbells Soup Company as the companys goal is very straight forward, which is Together we will build the worlds most extraordinary food company by nourishing peoples lives everywhere, every day. Campbell has always focused on providing superior, healthy and nutrition food by expanding their icon brands in simple meals (especially soup). The Campbells latest plans are to enhance more than 60 percent of its condensed line with product improvements, further sodium reduction, more contemporary packaging, improved shelving systems and new marketing aimed at the simple meals category. ( Campbell Growth Plan 2010) Nowadays there are increasing numbers of consumers who are very concerned with nutritional values of foods they eat. The Campbells Soup Company which is having superior research abilities has been taking advantage of this avenue and further develops this product line. According to Douglas R. Conant, Campbells President and CEO, Campbell is going to fire up the important condensed soup business and step up the competitive posture of their ready-to-serve products. (Campbells 2009 annual report) The improvements and innovations of Campbells has made over the past several years has made Campbell outwit most of its rivals in the condensed soup category. Low-sodium products are pivotal to Campbells long term success as the majority of Campbells consumer base isbaby boomers. The majority of baby boomers diets are comprised of low sodium. A recent study shown that high cholesterol, attributed to high levels of sodium intake, is the number one diagnosed health condition for the baby boomer generation.The condensed soups have one of the highest sodium contents of all processed foods in existing market. Therefore Campbells low-sodium products have differentiated themselves with many rivals. Besides sodium, Campbells also has to focus on other aspects such as MSG and low calories of its soups by hoping that these healthier offerings will help gain market share among younger, more health conscious consumers. (Campbell CSR Report 2008) Besides, Campbell understands that creating a quality product begins with quality ingredients. Campbell purchases most of the ingredients from domestic farmers in countries where they manufacture products and also obtain certain ingredients from carefully selected suppliers around the world. Any ingredient that does not meet the quality requirements will not be used in a Campbell product to ensure superior product quality. On the other hand, providing value-added services help Campbells to outwit its existing rivals. Campbell continually experiments with new programs to provide consumers with useful information on meal ideas, health and wellness, and other tips. For example, each day their Campbell Meal-mail program delivers nearly 500,000 recipes electronically to busy Americans who are hungry for convenient, great-tasting meal ideas that will please their families. Consumers can access the Campbells Kitchen website at any time to download recipe ideas that have been tested and approved by Campbells nutritionists. Consumers also have the opportunity to share their ideas and comments on recipes with one another on the Campbells Kitchen website. ( Campbellsoupcompany.com) It is suggested that the Campbell Soup Company to improve the flavour of its soup products to attract more demand. Besides, Campbell can try to create more contemporary design for its existing soup products instead of the familiar red and white colour design in order to stand out from various types of products in the market. 4.2 Corporate Level Strategy-Diversification The corporate level strategy of The Campbell Soup Company deals with three key issues: i) The firms overall orientation toward growth, stability, and retrenchment. ii) The market in which the company competes through its products and business units iii) The manner in which management coordinate activities and transfer resources and cultivates capabilities among product lines and business units The Campbells operates with four products divisions and has expanded its product to microwavable soups to make customers more convenient for preparing soup without container. (Campbells annual report 2009) Obviously, the Campbell Soup Company, which is a decentralized company, has been using a related diversification multiproduct strategy. Its strategy is to diversify its business to produce several products, and expanding its market share. Campbell used its engineering support and diversified production to support customers with convenient, good taste and quality food. To support its operating system, department such as Research Development (RD), product development, engineering systems, are required to produce high quality and stable operating system to avoid the unexpected shut down. Campbell has tried to use unrelated diversification strategy under the leadership of McGovern as Campbells CEO with the aim of rapidly expand product line to increase profits and revenue. Campbell has tried to acquire other firms to quickly gain access to new products and new markets. Instead of acquiring only food products, Campbell began to use the unrelated diversification strategy to acquire firms that it felt were positioned to capitalize on the consumers trend and also bought firms involved in all types of business. For example, the triangle Manufacturing Company, a fitness products maker, which is clearly unrelated to the firms core products. (Ireland, Hoskisson Michael 2006) A major reason for Campbells failure to generate financial economies while using the unrelated diversification strategy is that the firms approach to managing its core products divisions never changed. At the same time, corporate headquarters personnel didnt implement the strong financial controls necessary to efficiently manage an internal capital market. David Johnson who replaced McGovern decided that Campbell should not longer use the diversification strategy but to reduce the level of diversification by using related constrained strategy to create value through operational relatedness. Campbells related constrained diversification strategy involves transferring core competencies which lead to competitive advantage and start with value chain analysis to identify ability to transfer skills or expertise among similar value chains and on the hand, to exploit ability to transfer activities. Campbell should enhance more than 60 percent of its condensed line and be more committed to a ccelerate the performance of their existing portfolio, most notably in U.S. soup, and continuing to lay the foundation for superior long-term growth. (Campbell Growth Plan 2010) 4.2.1 External Acquisitions and Partnerships Through value-creating external development, Campbells is able to increase its market presence throughout its product lines. For instance, Campbells Baking and Snacking segment is positioned to grow due to the companys recent acquisition of Ecce Panis, a manufacturer of artisan breads. This acquisition allows Campbells to enter into the thriving artisan bread market. With the ever growing foreign population in America, it is suggested that Campbells should consider products that have more of the ethnic background of these immigrants. The brand could quite possibly extend the depth of the line with consideration to the vast number of different tastes in the society today. 5.0- Strategy Implementation A clear mission statement helps in providing focus to an organization and is essential for effectively establishing objective and formulating strategies. (Haberberg and Rieple 2001) In order for the Campbell to proceed into a future where competition is highly competitive, they need to define who and what they truly are, their concerns, their philosophies, and what gives them the competitive advantage over their competitors. This must be clear throughout all areas and divisions, at all levels in the company, in order for the implementation of the mission statement to be successful. The Campbells strategy implementation includes designing the organizations structure, allocating resources, developing information and decision process, and managing human resources, including such areas as the reward system, approaches to leadership, and staffing. According to Wheelen and Hunger (2007), the strategy implementation process includes the various management activities that are necessary to put strategy in motion, institute strategic controls that monitor progress, and ultimately achieve organizational goals. 5.1- Management Issue Restructuring In food processing industry one year is relatively indiscernible from the next from a macroeconomic point of view. Campbells corporate strategy and the companys management structure have undergone several restructuring since 1980. On April 28, 2008, the company announced a series of initiatives to improve operational efficiency and long-term profitability, including selling certain salty snack food brands and assets in Australia, closing certain production facilities in Australia and Canada, and streamlining the companys management structure. As a result of these initiatives, in 2008, the company recorded a restructuring charge of $175 millions. The charge consisted of a net loss on the sale of certain Australian salty snack food brands and assets, employee severance and benefit costs, including the estimated impact of curtailment and other pension charges, and property, plant and equipment impairment charges. The cost of restructuring activity is shown at Appendix 2 Workforce Diversification The Campbell strive to uphold their promise of Campbell Valuing People, People Valuing Campbell by providing employees with the resources required to do their jobs well; competitive compensation and benefits; the opportunity to learn; and grow through their work. At present, the Campbells Board of Directors consists of 14 independent members and one company executive, the CEO, Doug Conant. Board operations are managed by an independent, non-executive Chairman. The Board believes that diversity in the backgrounds and perspectives of their directors contributes to sound corporate governance. Currently, three of their directors are women, one director is from India and one director is African-American. The Campbells Board of Directors is shown at Appendix 3. The CEO believes that workforce diversity is essential to be a mainstay within the company overall strategic objectives. Hence, Campbells is committed to attract a diverse group of talented employees and providing all their associates with development opportunities and a culture in which they can flourish and provide their employees with career development and quality-of life enhancements that make Campbell a special place to work. The directors receive annual fees equal to the median directors compensation paid by peer food and consumer products companies. Approximately 50 percent of each directors fee is paid in cash and 50 percent is paid in common stock. Director stock ownership requirements have existed at Campbell since 1993. Currently, the directors beneficially own more than 44 percent of the companys common stock. (Carlin, M Harris R 2008) Though the Campbells has successfully implemented workforce diversification strategy, it is recommended that the company offers stock options to their rank-and-file employees too. By offering employee stock options, workers are given the chance to buy shares in their company at a specified price. The grant or strike price, should be pegged to the value of the stock when it is offered to employees. Employees have the option of buying the stock at a set price then selling it after a period of time. Employee Engagement The Campbell believes that employees will feel most valued when they are fully informed, understand the companys business goals and plans and are invited to offer their feedback on a regular basis. In 2007 and 2008, Campbell was recognized by Gallup as one of the Best Places to Work in America. The company believes that its work environment has contributed to their relatively stable retention rate and their improved marketplace performance. (www.euroinvestor.co.uk) Campbell conducts annual employee survey to develop work group action plans, empower individual employees to improve the workplace and to strengthen the companys business practices. 5.2 Marketing Issues The Campbells understands that successful marketing implementation is affected by marketing variables. 5.2.1 Market Segment The companys 2009 financial reports segment their business into four key categories: US Soup, Sauces and Beverages, Baking and Snacking, International Soup, Sauces and Beverages, and North American Foodservice. With sales approximating $3.8 million, US Soup, Sauces and Beverages accounted for approximately half of the sales in FY 2009 and drove the bulk of profits for the company. Core brands like Campbells, V8, Swanson and Prego delivered a combined 4% growth through a combination of innovation, consumer trade downs, and improved distribution channels.( Appendix 2) 5.2.2 Marketing Strategies Product The Campbells positioning is providing healthy and nourishing products within the product line. * The product line width come in many different options. This being said, the depth of the product line is in fact the largest. Each product comes in a multitude of different sizes and flavours. The brand offers adequate products for the consumers. * In addition to the size and flavours, the packaging is well organized for that of single or multiple item purchasing. * The packaging also achieves an accurate perception in the consumers mind. They use well known athletes to convey the message of health to the consumer. Price * The pricing of the products within the brand name are consistent with that of the positioning. They provide the perception that to eat healthy the consumer should not have to pay more. * The Campbells brand is typically priced at twenty cents above that of their major competitors. This is the act of swaying the consumers mind to the perception that Campbells is of a higher quality than the competitors. * While operating in an elastic market, Campbells employs special event promotional pricing strategies in order to remain competitive. * The company also offers discounted pricing on certain seasonal items and during holidays. In addition to these promotional strategies, they employ the odd even strategies to convey the message that their brand is that of higher quality. Distribution * Campbells brand is distributed intensively throughout all geographic locations within the United States and many foreign countries. * In the distribution process, Campbells deals with wholesalers and retailers thus creating the supply channel. This is a very profitable concept as long as the lines of communication remain opened. Catalog marketing is also another form of distribution that is employed. This is easily achieved due the fact that the shelf life of the products is long. * The products are very easily purchased at any marketplace at any given region of the US. Promotion * In using the most recent athletic figures in their advertisements, they are successful in maintaining their position of health. * In the use of the retailers to help marketing, they are employing the cooperative advertising technique. This helps to advertise their products from numerous different angles. The effectiveness of themarketingstrategiesemployed by Campbells has made them recognized as the premium brand within their product lines. In comparison to the competition, Campbells focuses a great deal on interacting with the public with such efforts as sweepstakes and giveaways and also education. Their public relation efforts have ranked them as one of the most society conscious brands in the business. 6.0 Conclusion A strategic analysis is most applicable to strategic management at the business unit level of large multinational firm such as Campbell Soup Company. At the strategic analysis stage, internal and external environmental scanning by using Porters 5 forces model and Swot analysis are conducted. Besides, benchmarking is used to evaluate performances. Strategy formulation which derived from the Campbells objective and mission is undertaken to outline the business level and corporate level strategies. Strategy at business level deals with which market the company chooses to compete while strategy at the corporate level is more concerned with managing the portfolio of business. The final strategy implementation stage includes the management issues, staffing and marketing variables which can influence the profit margin of the company. List of References 1. Campbell Soup Company, About Us, online, retrieved 2 March 2010, http://www.campbellsoupcompany.com/about_us.asp 2. Henry, A 2008, Understanding Strategic Management, Oxford University Press, New York United States 3. Porter, M. E. (1996) What is Strategy,Harvard Business Review, 74 (6):61-78 4. Food Processing Industry,2006, retrieved 6 March 2010, http://www.miti.gov.my/cms/documentstorage/com.tms.cms.document.Document_7674150a-c0a81573-2d952d95-c9439446/Chap%2019.pdf 5. Wheelen T.L, Hunger J.D, Concepts in Strategic Management and Business Policy, 2007, tenth edition, Pearson Prentice Hall, United States of America 6. Ghemawat, P., Collis, D., Pisano, G. and Rivkin, J. (2001) Strategy and the Business Landscape: Core Concepts, Upper Saddle River: Pearson Education. 7. Campbells Corporate Social Responsibility Report 2008, retrieved 6 March 2010, http://www.campbellsoupcompany.com/csr/documents/Campbells_CSR08.pdf 8.Campbell Outlines Growth Plans for U.S. Condensed Soup Business, retrieved 5 March 2010 http://investor.shareholder.com/campbell/ReleaseDetail.cfm?releaseid=445289 9. Carlin, M Harris R 2008, Mm! Mm! Good! for the Long-Term, The Story of Campbell Soup Companys Long-Term Compensation Strategy, New Jersey 10. Haberberg, A. and Rieple, A. (2001) The Strategic Management of Organizations, Essex: Pearson Education Limited. 11. Wolpert, J. (2002) Breaking out of the innovation box, Harvard Business Review, pp.77-83. 12. R. Duanne Ireland, Robert E.Hoskisson, Michael A.Hitt, Understanding business strategy : Concept and Cases, 2006, Published by Thomson Learning, pg150(corporate level strategy) 13. Campbell Soup Company Annual Report 2009, United States of America 14. Campbell Soup Co Form 10-Q Quartery Report, 2010, New Jersey 15. Campbell Soup Company Receives the Gallup Great Workplace Award 2010, retrieved 8 March 2010, http://www.euroinvestor.co.uk/news/story.aspx?id=10937984 16. Porter, M. E. (1980) How Competitive Forces Shape Strategy,Harvard Business Review, 57 (2):137-145. 17. Campbell lowers outlook, plans soup changes, retrieved 5 March 2010, http://www.msnbc.msn.com/id/35445380/ns/business-consumer_news/Will cut sodium and change the design and packaging of some brands 18. Ellison, Sarah, Campbel

Essay on The Consequences of Sin in The Scarlet Letter -- Scarlet Lett

The Scarlet Letter:   The Consequences of Sin  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It can be concluded that the consequences of sin is the theme of Nathaniel Hawthorne's, The Scarlet Letter. Hawthorne explored this theme by four distinctive levels of sin. Although each level was equally displayed throughout the novel, the communal sin of man's inhumanity to man outranked all else. The primary characters are each guilty of one or more of the following levels of sin; the sin of vengeance, the sin of hypocrisy, and the sin of adultery. In the beginning of the novel, it is revealed that Hester Prynne is guilty of adultery. One of the consequences for her sin is a prison term. Secondly, she had a child, a baby who was conceived from lust rather than love. Hester named this child Pearl, meaning of great value. Thirdly, Hester was condemned to wear the scarlet letter, upon her bosom, for all to recognize her as one who has met with the black man in the forest. Fourth, she was made to stand in public ignominy as the townsmen mocked her. Although the magistrates tried to make Hester Prynne reveal her accomplice, she kept his name unknown. As one may have guessed, from the hints given throughout the novel, Arthur Dimmesdale was also guilty of adultery. However, he did not confess his sin until it was too late. Dimmesdale continued his ministry in the church, as a hypocrite, concealing his sin. Nevertheless, his guilty conscience drove him to a manic-depressive state of mind. Dimmesdale became very ill, because the scarlet letter upon Hester's bosom seemingly burned through his chest, weakening his heart. When he realized what was happening to him, he tried to expose himself through his ... ...strates, but she was paid only a tenth of what the garments were worth. There was a tremendous difference in the town’s behavior towards Hester as compared to the way they treated Dimmesdale. The people treated Dimmesdale as a saint, even though he was guilty of hypocrisy. They also treated Chillingworth as a highly respected physician, although he was guilty of vengeance. So, when the community dwells on a person's imperfections, they too are guilty of sin, the sin of man's inhumanity to man. One may find, after having read the novel, that it's better to confess your sin rather than conceal it, although it may not be good for your reputation in the community, it's better for your soul. Throughout the novel, the characters suffered the consequences for their sins. As a result, the theme of The Scarlet Letter, by Nathaniel Hawthorne, could be the consequences of sin.

Comparing Gender Roles of Americans over Past 100 Yrs

Kristal Smith Professor Ryan Enc 1101 Section 39547 November 22, 2012 Contemporary Roles vs Roles 100 Years Ago If we look at America 100 years ago, the changes from then to now are phenomenal. In 1906, the average life span was 47 years. Only 18% of the homes had their own private bathtub. There were only 8000 cars total in the United States with only 144 miles of paved road. [1] Today we have an estimate 250 million registered vehicles in the United States. There have been laws passed that every home must have its own bathtub and fresh source of water.Considering the changes the United States has made over the past 100 years, it is no surprise that the roles of men and women have changed as well. The roles of men and women in contemporary society verses their roles in society 100 years ago present a large gap of physical and psychological differences. The American woman of the 1900’s was to be seen, not heard. She was the homemaker and the one to raise the children. She cook ed, cleaned, tended the laundry, taught the children and took care of her husband.She had no rights or freedoms in the political or religious world. was Limited rights and freedoms with a full load of responsibility was a difficult task to succeed at however the role was well defined which provided a sense of security. She was able to maintain a soft and emotional dispostion simply because there were no expectations of her to be any other way. The 1900’s American woman is the definition of what we term the traditional role of a woman. [2] Her counterpart, the 1900’s American man, was the worker, provider and protector.He had a voice in politics and religion. He gained respect and prestige by his job, his wife, and his children. The role of the man was simple but very important. He was strong and secure with the emotional support of his wife. The roles of the 1900 American women and man complimented each other well and were successful. The American woman role of modern day society has evolved since the 1900’s. In modern day, woman have the right to vote and run for presidency if she chooses to.Women have equal rights as men in the political and religious fields as well in the work force. In modern day, many women work and help support financially for their family. The modern day American woman has more weight and stress to carry along with her rights and freedoms. This often prevents her from being soft and emotional. Their counterpart, the modern day American man, still follow the traditional roles of being the provider and the protector, but there are also a lot of â€Å"stay-at-home† dads which means they are now the homemaker.In some cases, he is not the protector and security which can affect his masculinity. It is complicated to adequately detail the modern day roles of men and women as the lines are no longer clearly defined. The past 100 years has served the American man and woman a diverse amount of changes from woman gainin g equal rights to men cooking and cleaning. In the 1900’s, the roles of women and men were clearly defined and accepted. Today, the roles are not defined and the expectations are confused.Men and women both can now be the political leader, the provider, the homemaker, and the protector. The modern day roles of men and women sharing rights and freedoms are perceived as a good thing. Perhaps the traditional roles were more successful at complimenting each other as they eliminated the problem of gender role confusion. Works Cited 1. â€Å"Women 100 years Ago vs Women Now† http://recomparison. com/comparisons/100358/women-100-years-ago-vs-women-now/ 2. â€Å"100 Years Ago in America† http://rense. com/general70/100yrs. htm Copyright  © 2002 JPS/Kitco Inc

No Hyphen in Ramshackled

No Hyphen in Ramshackled No Hyphen in â€Å"Ramshackled† No Hyphen in â€Å"Ramshackled† By Maeve Maddox When I saw â€Å"ram-shackled† used to describe a boat. the image of a boat chained to a ram sprang immediately to mind. Both ramshackle and ramshackled are used to describe a building or other fairly large object in a state of extreme disrepair. The word started out as ransackled and is related to such words as ransom and sack (as in â€Å"to pillage.†) I’ve also seen ramshackle/ramshackled written as two words: Ram-shackled economies headline at the New Statesman Factories in China range from some of the most modern in the world to small ram shackled facilities. story at the Huffington Post Both ramshackle and ramshackled should be written as one word. Unless, of course, you are making a pun, as the writer of this Washington Post headline was doing: Ram-Shackled The Redskins Defense Is Shredded For 579 Yards in an Overtime Loss The opposing team was the St. Louis Rams. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:Creative Writing 101Do you "orient" yourself, or "orientate" yourself?Parataxis and Hypotaxis

Essay on Data Overload

Essay on Data Overload Essay on Data Overload In the article titled, Understanding the Differences between IDEA and Section 504 by Laurie U. Debettencourt, she discusses the similarities and differences between the two and how important it is for teachers to understand them. Furthermore, she gives an overview of what each act does for children with disabilities. All children who are disabled or have special needs do not receive services under IDEA, but are served under Section 504. The IDEA is a federal law that governs all special education services and provides some funding to state and local education agencies to guarantee special education and related services for those students who meet the criteria for eligibility in a number of distinct categories of disability. Whereas, Section 504 is a civil rights law, that prohibits discrimination on the basis of disabling condition by programs and activities receiving or benefiting from federal financial assistance. Schools must abide the regulations of 504 and offer accommodations t hat in some way are related to their fellow peers. Failing to do so may result in losing federal funds the school receives. The major differences between the two laws are that under Section 504, a child doesn’t need as much detailed information to be qualified for its services. Some schools may limit the services for a child because the federal government doesn’t require many regulations. According to Debettencourt, Section 504 â€Å"covers individuals who meet the definition of qualified â€Å"handicapped† person, such as a child who has or has had a physical or mental impairment that substantially limits a major life activity or its regarded as handicapped but hers.† The student may also be assessed so that it can be determined what services they are qualified for if any are needed at all. The IDEA covers children who have a more severe disability such as, autism, speech or language impairments, emotional disturbance,

Law Equity Essay Example | Topics and Well Written Essays - 2500 words

Law Equity - Essay Example (Tom Myers, 2006) It is therefore imperative that a distinction between an ideological society and a non-ideological or post-ideological society should be made for purposes of discussing Zizek's view. In the former, politics is subjugated by the exploration for ultimate societal goal, the ideals and aspiration to realize a particular conception of the better society. It is a society where a dominant view of the better life is dispersed through society and influences people's consciousness. This process assumes different category, ranging from the totalitarian societies of fascism and Stalinist communism to liberal societies where concepts of ideological hegemony is sought. However, in present day society, the issues of political debate can no longer be fixed within the parameters of any single ideology. Over the centuries, society evolved to a much liberated system from a massive framework. Nevertheless, there is a clash between the politics of identity and the politics of ideology: the former explores in political action the recognition of the particular interests and goals of the individual, or cultural group. Ideological politics, on the other hand manifests in a collective manner of public action. The domain of ideological politics is geared towards total social transformation. However, modern political life does not operate anymore in like manner, but of fragmented or piecemeal basis, i.e., particular groups working its way for recognition, special interests claiming that governments take action to their demands (John Schwarzmantel, 2004). To these, Zizek view of the shape of politics in the contemporary society is anything but ideological. That the apparent fact of the perils of ideological politics in their totalitarian form paves way to a disparate reaction which receives the politics of difference and diversity is easily contested by Zezik. If ideologies would lead to the destruction of pluralism, then a healthy and diverse society has no place in a myriad of ideologies which seek to manipulate such diversity into one ideal. Ideologies seeks to present one ideal of a better society and attempts to reorient or direct different aspects of life towards one goal. Thus, an ideological movement is a collective movement, which stimulates people's loyalty, influences their emotions through the employment of myth and symbolism. It seeks to captivate state power to oblige that goal on the whole of society. Hence, the proponents of what Zezik's opposes acknowledge that ideological movements are not recognizable entities in the present society. (Tom Myers, 2006) Thus, its proponents insist that we have moved to a different kind of society which can be appropriately termed as post-ideological. However, Zezik's views differ on this as may be perused in his views as discussed below. Points de Capiton The question thus Zizek asks about ideology is that what maintains an ideological field of meaning consistent This is because of the fact that signifiers are dynamic and are prone to take its meaning to variousninterpretation. So how does ideology maintains its consistency The answer to this question is that a given ideological field is "quilted" by what he terms a point de capiton or the "anchoring point". Zisek argues that a point de capiton is a signifier which averts meaning from moving about inside the ideological quilt. A point de capiton provides identity to an ideological fi

Quiz 3 Essay Example | Topics and Well Written Essays - 250 words - 2

Quiz 3 - Essay Example The signings comments are used to emphasise important of legislation. For example, a piece of legislation had been passed on the time when it is needed the most, or it serves to solve some pressing problem at the time (Woolley and Peters). The United State emphasis and practise individualism more than collectivism because the former drives people to produce more and thus the economy of the country is always growing. However, collectivism leads to laxity among some individuals who are not willing to work as hard as other people. Therefore, this phenomenon is experienced even in politics where Politician’s and stick to their party ideology. This obstructs opportune moment of collective bargaining and bipartisan legislation. A legislative veto is an administrative law that is passed by a majority of congress to object or nullify an executive order (Cornell University Law School). For example, The Caribbean Basin Economic Recovery Act requires a Congressional veto for it to be effected. The act was published in August 5, 1983 even after it has been found unconstitutional by the Supreme